self analysis

Asking our Client The Right Questions is the first step in helping them to maximize profit and grow sales.

One of the tools Nessen Consulting developed specifically to evaluate every aspect of a printing company’s business operations is an all-inclusive set of easy to answer questions.

These thought provoking questions have a dual purpose. They focus the Client to think about how they are handling most of the Key Drivers of their business. The Consultant uses this all-inclusive picture to work with the Client in selecting and prioritizing the changes that will yield the most return in the least time.

Please take a moment to answer this 16-question sampling from The Right Questions and see how well you have maximized the Key Drivers of your business.

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“What others think of us is often more valuable than what we say about ourselves.”

The Right Questions - by Jerry Nessen

Yes

No

1.

Do we know exactly which Products and Customers generate our highest profit margins?

2.

Have we implemented a Marketing Plan to rapidly grow sales volume of our highest profit margin Products and Services?

3.

Do we embrace new technology well and use it to offer new or additional services to our existing Customers?

4.

Do we have an accurate and detailed picture of how our Customers rank us against our major competitors?

5.

When hiring, do we attract good candidates in Sales, Management and Labor?

6.

Have we totally integrated a full-featured Print Management System into all areas of running our company?

7.

At Order Entry, if the submitted job differs from the Price Quote, do we Re-quote and obtain Customer approval 100% of the time?

 

8.

When running near capacity, do our accuracy, quality, efficiency and on-time delivery stay consistently high?

9.

Is our percentage of rework and waste consistently low?

10.

Do we perform a “preflight check” of all Customer furnished files within 24 hours of receipt and advise Customer of results?

 

11.

Does information flow from each department and shift consistently and completely – 100% of the time?

12.

Is there a “risk-free” Open Door Policy that allows employees to bring grievances to Senior Management if worked through the Chain of Command?

13.

Are Credit Limits set, monitored and enforced uniformly for all Customers?

14.

Is Management running AR Aging Reports on a weekly basis, and taking action every time a Customer runs past the agreed to terms?

15.

Is our web site an effective Marketing tool that would induce a Prospective Customer to contact us after their first visit?

16.

Do our Customers place quote requests, orders and transfer files via our web site?

If you answered Yes to all 16 questions, congratulations on being one of the profit leaders in our industry.  Every No response indicates an opportunity for you to realize greater profit and growth.

If you would like to discuss your score, talk about completing the full version of The Right Questions, or request a no-cost initial consultation, please contact us by E-mail or calling Jerry Nessen at 404-394-3495.

Fill this out to send your scores by e-mail:

Your Name

Your Company Name

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If you would like a record of your selections, print this page before you click to send.